Temple Garden Chambers responsive website design

Temple Garden Chambers’ level of expertise of quality of barristers, mean they regularly work on high profile cases. We focused on the concept of ‘Set to make headlines’– which we reinforced with strong editorial style imagery and typography you would associate with newspapers. An abstract dot graphic was also created, which was inspired by the dot of the printing process.

Sector

Legal

Link

tgchambers.com

What we delivered

Brand workshop
Logo design
Wireframing
Responsive web design
Stationery

Client Feedback

“Mash, many thanks for all your brilliant work, we are really happy with the site and excited to share it with all.”
— Nancy Rice, Joint First Junior Clerk

The challenge

Temple Garden Chambers previously had an outdated identity and website. The client believed that neither were reflecting the chambers’ high standard of work and strengths of its members. Our challenge was address this issue, whilst creating a user friendly front-end and an easy to update back-end.

Our approach

The Temple Garden Chambers’ logo had a fair amount of brand equity, so Mash worked on a re-cut of the mark. The main objectives for this were making the delicate lines stronger, re-working the ‘g’ to form a more recognizable character, removing the rather tired background gradient and replacing the Didot-esc accompanying type with a font that had better legibility. Mash also worked on a range of responsive based logo’s that resolved best on differing screen sizes.

The art direction was all tied together by the wording ‘Set to make headlines’ — a brand message that confirms that Temple Garden Chambers have and continue to work on some of the most important and relevant cases within their sector. We qualified this statement with a range of strong press imagery from key cases that chambers wished to highlight. With this we included a bold use of ‘Ronnia’, widely regarded as a beautifully dynamic and modern editorial typeface.

The results

The new website was launched and has seen praise from the client as well as their audience. There’s a firm belief that the new website has achieved the goals that were set out at the beginning of the project.

 

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