Sen: brand launch

Sen is a television network capturing original footage from space. The bespoke cameras they are developing capture stills and video at breath-taking resolution, providing unique perspectives of Earth and beyond.

Mash helped Sen develop a brand that lives up to the company’s sky-high ambitions. The logo takes the form of an eye and when animated also looks like orbiting planets. Sen has embraced the new logo to the extent that it has even inspired the design of the Sen space cameras.

The website makes use of full-screen navigation and impactful imagery to create an immersive feel. Subtle use of animation has also been included to give a sense of movement and weightlessness.

Mash look forward to seeing the brand in orbit around the Earth, the Moon and Mars. A. brand launch with a difference.